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Best 50 Market Research Agencies: Find Your Fit

Best 50 Market Research Agencies: Find Your Fit

Pinpointing the best 50 market research agencies is essential for businesses aiming to gain a competitive edge through data-driven insights. 

 

 



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In this data-driven economy, where over 2.5 quintillion bytes of data are created daily, and with the global market research industry valued at approximately $78.7 billion in 2022, understanding your target audience is more critical than ever. 

 

 

Effective market research empowers businesses to make informed decisions, identify opportunities, and mitigate risks. 

 

 

Through these insights, companies can refine their strategies, optimize product development, and enhance customer experiences. Choosing the right agency is crucial for accessing accurate and actionable data. 

 

 

To help you navigate this complex landscape with a virtual assistant, Stealth Agents offers free consultations about client preferences and virtual assistant pricing to help you find the perfect market research solution tailored to your specific needs.

 

 

Why Use a Market Research Agency for My Business?

Utilizing outsourced market research services offers businesses unbiased insights, specialized expertise, and time savings, allowing them to focus on core operations. 

 

 

These agencies provide access to advanced tools and methodologies, translating data into actionable recommendations for informed strategic decision-making

 



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Gaining a competitive edge through deep market understanding is crucial, and market research agencies facilitate this by identifying trends and customer needs. Finding the best 50 market research agencies can be worthwhile, as they provide objective analysis often missed by internal teams. 

 

 

For businesses seeking comprehensive market knowledge, partnering with one of the best 50 market research agencies is a strategic move. 

 

 

Collaborating with one of the best 50 market research agencies empowers businesses to make data-driven decisions and achieve sustainable growth.

 

 

What Are the Benefits of Using Market Research Agencies?

1. Expertise and Specialized Skills

Niche market research services bring a wealth of experience and specialized skills to the table, and these skills are honed through years of practice. 

 

 

For instance, they possess expertise in designing surveys, conducting focus groups, and analyzing data, ensuring accurate and reliable results are yielded. 

 

 

Consequently, businesses gain access to professional researchers who understand the nuances of data collection and interpretation. Moreover, these agencies employ advanced statistical techniques and software, leading to more insightful findings. 

 

 

In addition, researchers are trained to minimize bias and ensure objectivity in the research process. 



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As a result, companies can make informed decisions based on solid, data-driven insights. Ultimately, this expertise translates into more effective market research techniques and improved business outcomes.

 

 

2. Objectivity and Unbiased Insights

One of the significant advantages of engaging a market research agency is the objectivity it brings to the research process, which is crucial for getting honest results. 

 

 

Internal biases or preconceived notions can often influence internal research, and this can skew the results. By contrast, external agencies provide an unbiased perspective, ensuring the data collected is free from internal influence. 

 

 

Therefore, the results are more reliable and can be trusted for strategic decision-making. Furthermore, agencies are not emotionally invested in the company’s products or services. 

 

 

As a result, they can provide honest feedback, even if it’s critical. Consequently, this objectivity leads to more accurate insights and better-informed business strategies.

 

 

3. Access to Advanced Tools and Technologies

Market research agencies invest significantly in advanced tools and technologies for data collection and analysis, which are often expensive for individual businesses to acquire. 

 

 

These resources include specialized software for survey design, data visualization, and statistical analysis. For example, they utilize sophisticated platforms for online surveys, social media monitoring, and sentiment analysis. 

 

 

Thus, businesses gain access to cutting-edge technology without the substantial upfront investment. In addition, these tools enable more efficient and accurate data collection, leading to faster turnaround times. 

 

 

As a result, businesses can obtain valuable insights quickly and stay ahead of the competition. Therefore, access to these tools is a significant advantage for businesses of all sizes.

 

 

4. Time and Cost Efficiency

Conducting market research in-house can be time-consuming and resource-intensive, and this can pull valuable resources away from other crucial tasks. 

 

 

By outsourcing to a market research agency, businesses can save significant time and resources. For example, agencies handle all aspects of the research process, from design to data collection and analysis. 

 

 

Consequently, internal teams can focus on their core competencies, improving overall productivity. 

 

 

Moreover, agencies often have economies of scale, making their services more cost-effective than building an in-house team. 

 

 

Therefore, businesses can achieve better results with a smaller investment. It is essential to find the best 50 market research agencies to find the right fit for your needs.

 

 

5. Broader Reach and Wider Perspective

Market research agencies often have extensive networks and resources, enabling them to reach a wider audience for research purposes. 

 

 

This broader reach is especially valuable for businesses looking to expand into new markets or understand diverse consumer segments. 

 

 

For example, agencies can access large panels of respondents, conduct international research, and gather data from various sources. Consequently, businesses gain a more comprehensive understanding of the market landscape. 

 

 

Furthermore, agencies bring a broader perspective based on their experience working with diverse clients and industries. 

 

 

As a result, they can offer valuable insights that might not be apparent from an internal perspective. Therefore, partnering with an agency expands the scope and depth of market research efforts.

 

Market Research Outsourcing

What Are the Top 50 Market Research Firms?

1. Stealth Agents

Stealth Agents

Stealth Agents provides highly specialized market research focusing on consumer insights and strategic consulting. Their expertise lies in utilizing advanced analytics and proprietary technologies to uncover actionable data for businesses. The firm prides itself on offering deep-dive reports and tailored solutions for clients across various industries, including healthcare, technology, and retail. Stealth Agents is known for handling complex datasets and delivering timely, customized recommendations. With a reputation for providing high-quality, data-driven insights, the company caters to large enterprises and startups.

 

Web Address: https://stealthagents.com

 

2. NielsenIQ

NielsenIQ

 

NielsenIQ is a global leader in data analytics and consumer intelligence. The company provides businesses with comprehensive market research tools that analyze consumer behavior, purchasing patterns, and market trends. Their data-driven insights help companies optimize their product strategies, marketing efforts, and customer engagement. NielsenIQ’s advanced technology solutions offer valuable information across industries like FMCG, retail, and consumer goods, including real-time data tracking. With its extensive global reach, NielsenIQ is trusted by major brands and organizations worldwide.

 

Web Address: https://nielseniq.com

 

3. Kantar

Kantar

Kantar is a leading data, insights, and consulting company with market research and customer behavior analysis expertise. They offer various services, including brand tracking, advertising effectiveness, consumer segmentation, and product innovation. Kantar’s research methods combine quantitative and qualitative data, enabling businesses to make more informed decisions. Their global presence ensures clients can access diverse and relevant market insights from different regions. Kantar’s focus on actionable results makes it a preferred partner for many top-tier companies.

 

Web Address: https://kantar.com

 

4. Ipsos

Ipsos

Ipsos is a global market research firm providing comprehensive insights into consumer behavior, opinions, and market trends. They specialize in opinion polling, advertising research, and social media monitoring. Ipsos uses a combination of traditional and innovative research methodologies to deliver actionable insights. Their work spans industries like healthcare, retail, automotive, and technology. Known for their high-quality, data-driven results, Ipsos helps businesses navigate complex market landscapes.

 

Web Address: https://ipsos.com

 

5. GfK

GfK

GfK is an international market research company that delivers insights to help brands optimize their decision-making processes. They provide in-depth data on consumer trends, purchase behavior, and product development. GfK’s services cater to various industries, including technology, consumer goods, and automotive. They offer global and localized market intelligence, which businesses use to track performance and identify growth opportunities. GfK’s commitment to quality and innovation positions them as a trusted partner for leading global brands.

 

Web Address: https://gfk.com

 

6. McKinsey & Company

McKinsey & Company

McKinsey & Company is a global management consulting firm offering market research services. Known for their high-level strategic insights, McKinsey uses extensive data analysis to provide businesses with actionable recommendations on various industries. Their research services focus on market entry strategies, competitive analysis, and performance improvement. McKinsey’s deep understanding of business dynamics allows them to deliver solutions that align with a company’s long-term goals. Their clientele includes the world’s top organizations, governments, and non-profits.

 

Web Address: https://mckinsey.com

 

7. BCG (Boston Consulting Group)

BCG (Boston Consulting Group)

BCG is a global consulting firm renowned for its market research and strategic advisory services. They offer comprehensive insights, focusing on growth strategies, market dynamics, and operational excellence. BCG’s research methodologies are deeply analytical, helping clients identify market opportunities and optimize resources. Their work spans sectors like technology, healthcare, finance, and consumer goods. BCG’s ability to combine data-driven insights with strategic thinking makes it a leader in the market research space.

 

Web Address: https://bcg.com

 

8. Deloitte

Deloitte

Deloitte is a professional services firm offering various market research solutions to businesses worldwide. They specialize in providing insights on industry trends, customer behavior, and competitive intelligence. Deloitte’s research services support various industries, including financial services, technology, and energy. Their research methodologies combine qualitative and quantitative data to produce actionable client results. Deloitte’s data-driven insights are designed to help businesses navigate complex market environments.

 

Web Address: https://deloitte.com

 

9. Accenture

Accenture

Accenture is a global consulting firm that combines advanced data analytics with deep industry knowledge to provide market research services. Their solutions help clients improve performance by offering insights into consumer behavior, market trends, and digital transformation. Accenture’s extensive industry experience allows them to deliver tailored solutions that drive growth and innovation. They are recognized for their ability to combine market research with technology solutions to create a competitive advantage. Accenture works with businesses of all sizes to help them stay ahead in a fast-changing market.

 

Web Address: https://accenture.com

 

10. Forrester Research

Forrester Research

Forrester Research is an influential research and advisory firm that offers a broad array of insights into market trends, technology, and consumer behavior. Their expertise lies in providing data-driven recommendations on business strategy, customer experience, and innovation. Forrester is particularly well-known for its research on emerging technologies, digital transformation, and marketing effectiveness. Businesses rely on Forrester’s insights to optimize customer engagement strategies and stay ahead of industry shifts. With a global presence, executives across various sectors respect Forrester’s research.

 

Web Address: https://forrester.com

 

11. Gartner

Gartner

Gartner is a leading research and advisory company specializing in market analysis, IT research, and technology consulting. Their reports give businesses in-depth insights into technology trends, market forecasts, and vendor performance. Industry leaders highly regard Gartner’s Magic Quadrant reports as a key tool for evaluating technology solutions and vendors. They offer tailored advice for businesses looking to optimize their operations and make data-driven decisions. Gartner’s extensive technology market knowledge makes it a trusted source for strategic guidance.

 

Web Address: https://gartner.com

 

11. TNS

TNS

TNS (Taylor Nelson Sofres) is a global market research firm offering consumer insights, brand tracking, and advertising research. They use qualitative and quantitative research techniques to help businesses understand their customers and market dynamics. TNS provides actionable data that helps clients improve their marketing, product development, and customer satisfaction. Their expertise spans various industries, including automotive, healthcare, and financial services. TNS’s comprehensive research services make them a valuable partner for brands seeking to expand their market presence.

 

Web Address: https://tns-global.com

 

12. Euromonitor International

Euromonitor International

Euromonitor International is a global leader in market research, providing comprehensive data on industries, economies, and consumers. They offer insights into global and regional markets, helping businesses understand growth opportunities and competitive landscapes. Euromonitor provides strategic data for FMCG, technology, and healthcare sectors. Their reports cover both macroeconomic trends and granular industry-specific data. Euromonitor’s extensive databases and expert analysis support businesses in making informed, strategic decisions.

 

Web Address: https://euromonitor.com

 

13. PwC (PricewaterhouseCoopers)

PwC (PricewaterhouseCoopers)

PwC offers market research services that combine data analytics with deep industry expertise to help businesses understand market trends and consumer behavior. Their solutions span multiple sectors, including finance, technology, and consumer products. PwC’s research methodologies are designed to offer actionable insights for organizations seeking to optimize operations and drive growth. They provide market entry strategies, competitive intelligence, and risk management insights. With a global network, PwC’s research services support businesses in navigating complex international markets.

 

Web Address: https://pwc.com

 

14. Westat

Westat

Westat is a market research firm that specializes in providing data solutions for various industries, including healthcare, education, and social research. They are known for their expertise in survey research and data analysis, offering services that include program evaluation, statistical analysis, and custom surveys. Westat’s team of experts helps clients use data to inform decision-making and drive business improvements. The firm’s commitment to quality and accuracy makes it a reliable partner for clients looking to gain deep insights into their target markets.

 

Web Address: https://westat.com

 

15. J.D. Power

J.D. Power

J.D. Power is a global leader in consumer insights, providing data-driven reports on customer satisfaction and product quality. They specialize in offering in-depth research on industries like automotive, financial services, and healthcare. J.D. Power’s market research focuses on customer feedback, helping businesses improve their products and services. Their industry-specific reports are highly valued for their ability to reflect customer experiences and opinions. J.D. Power’s insights are crucial in helping businesses enhance customer loyalty and satisfaction.

 

Web Address: https://jdpower.com

 

16. Dynata

Dynata

Dynata is a leading provider of first-party data for market research. They offer a variety of research solutions, including surveys, consumer panels, and online communities. Dynata’s extensive global reach allows businesses to access diverse consumer data across multiple industries. Their data-driven approach helps companies to make informed decisions based on accurate, up-to-date information. Dynata is trusted by brands worldwide to provide valuable insights that drive growth and improve customer engagement.

 

Web Address: https://dynata.com

 

17. IHS Markit

IHS Markit

IHS Markit is a global leader in information and analytics, providing in-depth market research across various sectors, including energy, finance, and technology. They offer insights into market dynamics, trends, and economic forecasts to help businesses make strategic decisions. IHS Markit’s research is particularly valued for its accuracy and depth, offering macroeconomic and industry-specific data. Businesses use their reports and analytics to stay ahead of market changes and gain a competitive edge. IHS Markit’s data analysis and forecasting expertise makes it a trusted partner for many global enterprises.

 

Web Address: https://ihsmarkit.com

 

18. Roper Starch Worldwide

Roper Starch Worldwide

Roper Starch Worldwide is a market research company that offers comprehensive insights into consumer behavior, attitudes, and trends. They specialize in providing data for industries like consumer goods, technology, and entertainment. Roper Starch’s research methods include surveys, focus groups, and in-depth interviews. Their services help businesses understand market needs and customer preferences, enabling them to optimize marketing strategies. With a strong reputation for delivering high-quality research, Roper Starch is a go-to firm for many businesses seeking to stay competitive.

 

Web Address: https://roperstarch.com

 

19. Harris Interactive

Harris Interactive

Harris Interactive is a market research firm focusing on understanding consumer opinions, preferences, and behaviors. They provide various research services, including brand tracking, customer satisfaction surveys, and political polling. Harris Interactive’s online research methods enable them to gather real-time insights from diverse consumer segments. Their data-driven insights help businesses create effective marketing campaigns and improve customer engagement. Known for its extensive reach and reliable data, Harris Interactive is trusted by companies across industries.

 

Web Address: https://harrisinteractive.com

 

20. Research Now

Research Now

Research Now is a global data collection firm offering market research services that include consumer panels, surveys, and focus groups. They provide access to millions of consumers worldwide, helping businesses gather valuable insights into customer preferences and behaviors. Research Now offers quick, actionable data to support decision-making in various sectors like retail, healthcare, and technology. Their research helps clients optimize product offerings, marketing strategies, and customer experience initiatives. With an emphasis on data accuracy and reliability, Research Now is a valuable partner for businesses looking to gain a competitive edge.

 

Web Address: https://researchnow.com

 

21. SurveyMonkey

SurveyMonkey

SurveyMonkey is an online survey platform that allows businesses to gather customer insights and feedback. Their intuitive tools enable organizations to create customized surveys for market research, employee engagement, and customer satisfaction. SurveyMonkey’s platform is used by businesses of all sizes to collect and analyze data quickly and easily. The company offers a variety of survey templates and analytics tools to help clients make data-driven decisions. SurveyMonkey’s ease of use and powerful analytics make it a popular choice for organizations seeking to understand their customers better.

 

Web Address: https://surveymonkey.com

 

22. Statista

Statista

Statista is a leading provider of statistics and market research data, offering access to comprehensive datasets across various industries. They provide valuable insights into market trends, consumer behavior, and economic forecasts. Statista’s platform provides an easy-to-navigate interface, allowing businesses to access relevant data for their research needs quickly. Their reports cover industries like finance, technology, and healthcare, offering global and regional perspectives. Businesses use Statista’s data to support strategic decisions and stay competitive in their respective markets.

 

Web Address: https://statista.com

 

23. The NPD Group

The NPD Group

The NPD Group is a global market research company that provides data on consumer spending, product trends, and market dynamics. They offer insights across industries like retail, technology, and entertainment. NPD’s research tools help businesses track performance, optimize product development, and improve marketing efforts. With a focus on actionable insights, NPD assists companies in identifying growth opportunities and competitive threats. Leading brands and organizations highly regard their data-driven approach.

 

Web Address: https://npd.com

 

24.  Vanson Bourne

Vanson Bourne

 

Vanson Bourne is a market research firm specializing in technology, IT, and telecommunications. They provide data and insights to help businesses understand technology adoption trends, market demand, and competitive intelligence. Vanson Bourne’s research supports strategic decisions in product development, marketing, and sales. Their reports are trusted by global tech companies looking to stay ahead of industry shifts. Known for its deep expertise in the technology sector, Vanson Bourne is a trusted partner for many enterprises.

 

Web Address: https://vansonbourne.com

 

25. Zogby Analytics

Zogby Analytics

Zogby Analytics is a market research firm known for its political polling, consumer research, and trend analysis. They offer various services, including opinion polling, consumer sentiment studies, and demographic analysis. Zogby’s research helps businesses and organizations understand public opinion and consumer preferences. Their reports offer insights into political and social trends, allowing companies to adapt their strategies accordingly. Zogby Analytics is respected for its accuracy and depth of analysis in a wide range of fields.

 

Web Address: https://zogbyanalytics.com

 

26. Frost & Sullivan

Frost & Sullivan

Frost & Sullivan is a global research and consulting firm that provides market intelligence and growth consulting services. They specialize in offering insights into emerging technologies, industries, and business strategies. Frost & Sullivan’s reports cover healthcare, automotive, energy, and information technology sectors. Their research helps businesses understand market opportunities, trends, and potential risks. With a focus on innovation and growth, Frost & Sullivan is a trusted partner for companies looking to stay ahead in competitive markets.

 

Web Address: https://frostsullivan.com

 

27. The Alexander Group

The Alexander Group

The Alexander Group is a consulting firm specializing in sales strategy and revenue growth. They offer market research services that optimize sales force effectiveness, compensation strategies, and performance management. The Alexander Group’s expertise helps businesses align their sales strategies with market dynamics and customer needs. Their research methodologies include analyzing industry trends, customer segmentation, and sales process optimization. Known for their deep understanding of sales organizations, The Alexander Group supports companies seeking to improve revenue generation.

 

Web Address: https://alexandergroup.com

 

28. Abt Associates

Abt Associates

Abt Associates is a market research firm offering data analysis and research services to government agencies, nonprofits, and businesses. They specialize in providing insights into public health, education, and social programs. Abt’s research helps organizations improve outcomes and make data-driven decisions in healthcare, economics, and education sectors. They use advanced analytics and qualitative research methods to offer actionable recommendations. Abt Associates is respected for their expertise in social research and program evaluation.

 

Web Address: https://abtassociates.com

 

29. Market Strategies International

Market Strategies International

Market Strategies International offers market research services focusing on consumer insights, brand tracking, and market segmentation. They use qualitative and quantitative research techniques to help businesses make informed decisions. Their services span various industries, including healthcare, automotive, and financial. Market Strategies International’s data-driven insights help companies optimize their marketing strategies and customer engagement. Known for their reliable and accurate research, they are a trusted partner for businesses looking to expand their market knowledge.

 

Web Address: https://marketstrategies.com

 

30. Lieberman Research Worldwide

Lieberman Research Worldwide

Lieberman Research Worldwide provides market research and insights to businesses across various sectors, including technology, consumer goods, and healthcare. They offer various services, including brand tracking, customer satisfaction surveys, and product development research. Lieberman’s research methodologies help businesses understand consumer attitudes and behaviors. They specialize in using both qualitative and quantitative data to provide comprehensive insights. Lieberman Research focuses on actionable results and is a reliable partner for businesses looking to stay competitive in dynamic markets.

 

Web Address: https://lrwonline.com

 

31. Millward Brown (now Kantar)

Millward Brown (now Kantar)

Millward Brown, now part of Kantar, is a global leader in brand research and advertising effectiveness. They specialize in helping businesses optimize their marketing strategies by providing insights into consumer perceptions and brand performance. Millward Brown’s research methodologies combine qualitative and quantitative techniques to deliver actionable data. They focus on helping companies understand customer loyalty, advertising impact, and brand positioning. With a reputation for excellence, Millward Brown’s insights are used by leading global brands.

 

Web Address: https://kantar.com

 

32. Qualtrics

Qualtrics

Qualtrics is a leading provider of experience management and market research software. They offer solutions for businesses to gather insights on customer satisfaction, employee engagement, and market trends. Qualtrics’ platform helps companies create customized surveys and analyze results in real-time. Their tools enable businesses to make data-driven decisions to improve their products, services, and overall customer experience. Known for its user-friendly interface and powerful analytics, Qualtrics is widely used by companies to gather and act on feedback.

 

Web Address: https://qualtrics.com

 

33. Gallup

Gallup

Gallup is a global analytics and advice firm specializing in providing insights into employee engagement, customer behavior, and societal trends. They offer market research services that help businesses understand public opinion and organizational performance. Gallup’s research is widely used by organizations to improve employee satisfaction, customer loyalty, and community engagement. Gallup’s insights are highly regarded across industries because of their rigorous methodologies and reliable data. Their work spans sectors like healthcare, finance, and government.

 

Web Address: https://gallup.com

 

34. Comscore

Comscore

Comscore is a leader in measuring digital consumer behavior and providing data for market research. They offer insights into online trends, consumer behavior, and advertising effectiveness. Comscore’s research tools help businesses optimize their digital strategies and measure digital media performance. Their data covers a wide range of industries, including entertainment, technology, and retail. Comscore’s ability to track digital consumption patterns makes it an essential resource for businesses in the digital age.

 

Web Address: https://comscore.com

 

35. Nielsen Media

Nielsen Media

Nielsen Media is a division of Nielsen that specializes in providing media measurement and audience insights. They offer comprehensive data on television and digital media consumption, helping businesses optimize their media strategies. Nielsen Media’s research measures audience engagement, advertising effectiveness, and market trends in the entertainment industry. Their services are critical for media companies, advertisers, and broadcasters seeking to reach and understand their target audiences. Nielsen Media’s reports provide valuable insights into media consumption patterns.

 

Web Address: https://nielsenmedia.com

 

36. YouGov

YouGov

YouGov is a global market research company specializing in online polling and consumer insights. They offer data on public opinion, consumer behavior, and market trends across various industries. YouGov’s research is known for its accuracy and timeliness, making it a valuable resource for businesses looking to stay informed on consumer sentiment. They offer custom surveys, public opinion polls, and market analysis to help organizations make data-driven decisions. YouGov’s international reach allows them to provide insights from diverse consumer groups.

 

Web Address: https://yougov.com

 

37. BlueOcean Market Intelligence

BlueOcean Market Intelligence

BlueOcean Market Intelligence is a full-service market research firm that helps businesses understand their markets and optimize their customer strategies. They offer various services, including competitive intelligence, customer segmentation, and product development research. BlueOcean delivers actionable insights to clients in industries like healthcare, technology, and consumer goods. Their data-driven insights help companies refine their marketing strategies, enhance product offerings, and improve customer experiences. With a global reach, BlueOcean Market Intelligence uses qualitative and quantitative research methods to deliver comprehensive, actionable data to businesses seeking a competitive edge.

 

Web Address: https://blueoceanmi.com

 

38. Intuition

Intuition

Intuition is a market research firm that delivers actionable insights to businesses in the retail, technology, and consumer goods sectors. They offer consumer behavior analysis, brand tracking, and product development research services. Intuition’s customized solutions help companies understand market trends, optimize marketing campaigns, and improve customer engagement. With a global reach, their data-driven insights are designed to help businesses drive growth and make informed decisions. Intuition is known for its customer-centric approach and focus on providing relevant, timely information.

 

Web Address: https://intuition.com

 

39. MindShare

MindShare

MindShare is a global media and market research agency that helps brands optimize their media strategies and reach their target audiences effectively. They use data analytics and consumer insights to enhance advertising effectiveness, media planning, and brand performance. MindShare offers audience segmentation, digital media analysis, and campaign optimization services. Their expertise spans various industries, including automotive, technology, and consumer goods. With a strong focus on innovation and measurable outcomes, MindShare is a trusted partner for businesses looking to maximize their media investments.

 

Web Address: https://mindshareworld.com

 

40. ORC International

ORC International

ORC International (now part of the Porter Novelli network) is a full-service market research and consulting firm that provides customer insight, market analysis, and strategic guidance. They specialize in customer satisfaction, brand equity, and employee engagement research. ORC’s research methodologies include qualitative and quantitative approaches, helping businesses understand consumer needs, market dynamics, and organizational performance. Their global expertise supports industries like healthcare, technology, and financial services. ORC’s actionable insights are designed to help clients optimize their marketing strategies and improve customer experiences.

 

Web Address: https://orcinternational.com

 

41. GfK MRI

GfK MRI

GfK MRI provides consumer insights and data analytics to help businesses better understand their target audiences and market trends. Their services include audience measurement, media consumption analysis, and advertising effectiveness studies. GfK MRI’s research is focused on delivering detailed consumer data that businesses use to inform marketing, media, and product strategies. Their expertise spans various industries, including media, consumer goods, and technology. GfK MRI’s ability to combine qualitative insights with quantitative data makes them a valuable partner for organizations seeking to optimize their marketing efforts.

 

Web Address: https://gfk.com

 

42. Ipsos Mori

Ipsos Mori

Ipsos Mori, the UK division of Ipsos, specializes in market research services across consumer, media, social, and political sectors. They offer various services, including brand tracking, customer satisfaction surveys, and social research. Ipsos Mori’s data-driven insights help businesses and organizations understand public opinion, consumer behavior, and market trends. Known for their rigorous methodologies and detailed analysis, Ipsos Mori provides actionable insights that support strategic decision-making. They serve a variety of clients, from government agencies to multinational corporations.

 

Web Address: https://ipsos.com

 

43. Trendeffect

Trendeffect

Trendeffect is a market research company that identifies consumer behavior trends and market opportunities for businesses. They specialize in providing insights into digital marketing, social media trends, and consumer preferences. Trendeffect uses a combination of data analytics, focus groups, and surveys to deliver valuable market insights. Their research helps businesses optimize product offerings, enhance customer engagement, and improve marketing effectiveness. With a focus on emerging trends, Trendeffect helps clients stay ahead in a rapidly evolving market landscape.

 

Web Address: https://trendeffect.com

 

44. Gleanster Research

Gleanster Research

Gleanster Research is a market intelligence firm that provides insights for technology vendors and enterprise decision-makers. They offer research services such as industry benchmarking, vendor analysis, and market trends. Gleanster’s data-driven insights help technology companies optimize product development, sales strategies, and marketing efforts. Their reports cover various sectors, including IT, software, and telecommunications. Gleanster Research is known for delivering high-quality, actionable insights that help businesses make informed decisions and stay competitive in the technology market.

 

Web Address: https://gleanster.com

 

45. Research and Markets

Research and Markets

Research and Markets is a global provider of market research reports, providing businesses with access to data across various industries. They offer extensive research reports, including industry analysis, market trends, and forecasts. Their reports cover the energy, healthcare, technology, and finance sectors. Research and Markets help businesses understand market dynamics, identify opportunities, and make informed decisions. With a comprehensive database of market intelligence, they provide valuable insights to organizations worldwide.

 

Web Address: https://researchandmarkets.com

 

46. Frost & Sullivan

Frost & Sullivan

Frost & Sullivan, a global consulting and market research firm, specializes in helping businesses grow and innovate through detailed industry analysis and market forecasting. They provide insights into emerging technologies, business strategies, and market opportunities. Frost & Sullivan’s reports cover healthcare, automotive, energy, and information technology industries. Their in-depth research helps businesses identify trends, assess risks, and make strategic decisions. Frost & Sullivan’s expertise in growth strategy makes them a trusted partner for companies seeking to expand in competitive markets.

 

Web Address: https://frostsullivan.com

 

47. Evaluator Group

Evaluator Group

Evaluator Group is a market research firm specializing in data management, storage, and cloud technology. They provide in-depth analysis of technology trends, market dynamics, and competitive landscapes. Evaluator Group’s services include vendor analysis, product evaluations, and market forecasting. Their research helps technology companies understand market needs, evaluate competitive threats, and optimize product strategies. Known for its expertise in the IT and storage sectors, Evaluator Group is a valuable resource for businesses navigating the technology landscape.

 

Web Address: https://evaluatorgroup.com

 

48. Lightspeed Research

Lightspeed Research

Lightspeed Research is a market research company offering various data collection and analysis services. They specialize in online surveys, consumer panels, and audience measurement, providing businesses valuable insights into consumer behavior and market trends. Companies across industries like automotive, healthcare, and FMCG use Lightspeed’s research solutions. Their global reach allows them to gather diverse data from various consumer segments, helping businesses make informed decisions. Lightspeed’s commitment to quality and accuracy makes it a trusted partner for market research.

 

Web Address: https://lightspeedresearch.com

 

49. Brandwatch

Brandwatch

Brandwatch is a digital consumer intelligence company specializing in social media analytics and market research. They provide businesses with insights into consumer sentiment, brand performance, and market trends by analyzing online conversations. Brandwatch’s advanced analytics tools help companies to monitor brand health, track social media engagement, and identify emerging trends. Their platform is widely used by marketing teams, brands, and agencies to optimize social media strategies and improve customer engagement. With a focus on real-time data, Brandwatch provides actionable insights for businesses in the digital age.

 

Web Address: https://brandwatch.com

 

50. Bain & Company

Bain & Company

Bain & Company is a global management consulting firm that provides strategic advice to businesses across a variety of industries. They offer services such as corporate strategy, mergers and acquisitions, performance improvement, and organizational transformation. Bain’s research and analysis help businesses identify growth opportunities, optimize operations, and navigate complex market dynamics. Known for their deep industry expertise and hands-on approach, Bain works closely with senior leaders to implement strategies that drive results. With a commitment to delivering actionable insights and measurable outcomes, Bain & Company is a trusted partner for organizations looking to succeed in competitive markets.

 

Web Address: https://bain.com

 

 

Takeaways

Finding the perfect market research agency is essential for any business seeking to understand its market and customers. 

 

 

This guide highlighting the best 50 market research agencies provides a curated selection to help you begin your search. 

 

 

Evaluating factors like industry specialization, research methods, and budget is crucial when selecting from the best 50 market research agencies. 

 

 

Businesses of all sizes can benefit from partnering with one of the best 50 market research agencies to gain actionable insights

 

 

For expert assistance in navigating market research options and managing related tasks, leverage the support of Stealth Agents’ virtual assistants for streamlined and effective solutions.

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